THE CREATOR GROWTH CHECKLIST
owez.in — video editing, design & web for creators

EDITING
[ ] Hook lands inside the first 3 seconds — no logo intro, no cold open setup
[ ] First cut watched back with sound off — does the visual alone hold up?
[ ] At least one pattern interrupt every 6-8 seconds in short-form
[ ] Retention graph checked against the last 5 videos before editing the next one
[ ] Captions burned in and legible on a phone at arm's length
[ ] Export named with a consistent convention (date_version_status)

THUMBNAILS & DESIGN
[ ] Design passes the 120-pixel test (shrink and check it still reads)
[ ] Thumbnail text does NOT repeat the video title
[ ] One dominant color + one accent, not a rainbow
[ ] Face or subject expression matches the emotional promise of the title
[ ] Three genuinely different concepts considered, not one recolored

WEBSITE
[ ] Site loads in under 2.5 seconds on a real phone over 4G
[ ] One clear next action on every page (not five competing CTAs)
[ ] Contact form tested end-to-end, confirmation message works
[ ] Meta title + description written for every page, not left as defaults
[ ] Analytics and Search Console both verified and reporting

BEFORE YOU HIT PUBLISH
[ ] Read the title out loud — does it sound like clickbait you'd regret?
[ ] Confirm the video/page actually delivers on what the hook promised
[ ] Cross-post plan set (shorts cut, thumbnail variant, caption ready)

— Owez Shaikh · owez.in